“Well, I guess if I get some 360 feedback that will help address some of the leadership challenges I’ve been experiencing.”, said Eduardo, a Senior Vice-President with a major EPC (engineering-procurement-construction) corporation . “I think it would be a good start Ed. However, 360 feedback is where the rubber hits the sky. Feedforward is where the rubber hits the ground.”, I responded.

“So what is feedforward?”, Eduardo inquired. “Well, it’s essentially getting suggestions from those impacted by your leadership, your stakeholders, around what it is you can start, stop and/or continue doing . . . what it is you could change . . .  about your leadership behavior that would help them do their work more effectively and fundamentally enhance their overall contribution. Does that make sense?” I asked. Eduardo’s responded, “Absolutely! However, if I did get feedforward from my stakeholders as you put it, how would I know if I’m being successful when doing it?”

“What I offer comes from our collective experience of coaching executives and leaders worldwide, and it is also  based on the research , findings and experience of one of the world’s leading management and leadership thinkers and his associates, Marshall Goldsmith. Keep these basic key points in mind if you want to engage in a successful stakeholder centered leadership coaching initiative. Of course there’s more involved, but these will get you going in the right direction.”

• Choose the behavior you want to improve – improve the leadership behavior that is important to you and be confident that you will indeed improve
• Truly want stakeholder input – pay undivided attention to and  geniunely hear your stakeholders’ messages/gifts
• Appreciate the feedback/feedforward –  take your stakeholders’ input seriously, be willing to respond to the input they provide and take the opportunity to reflect on what it is you are hearing
• Don’t give in to superstition of “negative” self talk - do a levelheaded cost-benefit analysis and commit with a decision on what leadership behavior you  truly want to develop
• Appreciate the help from all your stakeholders - commit to improve and, again, be confident you will improve
• Actively work on what you commit to improve - make every attempt to demonstrate your success and try to reduce the likelihood of a return to your old habits
• Eagerly gain your stakeholders’ insights - actually learn from their experience of you and focus on producing related measureable results

With the support of a highly experienced senior executive coach and confidante to partner with throughout the stakeholder centered leadership coaching process, success and fulfillment is well within reach, not to mentioned the strategic advantage created for your organization.

Thank you for taking a few minutes to read this. What specific leadership behaviors do your people need from you in order for them to be more powerful contributors? I would enjoy hearing any of your thoughts and feelings on this subject? Take care.

Here’s a gift of 5 actions you can start right now in service of strengthening your Leadership capabilities!

1. Build greater trust. You do this by ensuring that you follow up when you say you will. Lack of follow up, putting promises on the back burner because your busyness is the priority, or dismissing the promise to follow up as not really that important can dramatically erode trust. Instead of espousing intentions to follow up, commit to doing so and DO IT, whether you are managing up or down.
2. Put on your big set of listening ears. People want to be listened to, they want to know that you care. Practice harnessing your energy that hungrily wants to take over every conversation and anxiously move things into action. Just decompress for a moment a really listen to your staff, customers, peers, team members . . . hell, even your boss. If you want to develop high contributors, they need space to be heard and acknowledged . . . by you!
3. Increase your self-awareness. How are you showing up for others as a leader? Don’t know! Contact your Human Resources people, Organization Development professionals or your RWBA executive coach to be in service of your finding out what processes, instruments or other support might be available to help you understand yourself better and leverage that knowledge into stronger top and bottom lines!
4. Be a better relationship builder. Vertically, horizontally, and diagonally . . . throughout the organization.
5. Model great leadership to others. You’ve got to walk the talk. Your direct and indirect reports emulate the leadership that they experience with you. Are you proud of everything that you do? If you had to pick one leadership behavior to work on, what would that be? How can you assure you can successfully change that behavior?

Most importantly, have fun with these thoughts and enjoy yourself!

“What happens if you walk out the door and get hit by a bus?” It is not unusual when dealing with leaders in our coaching conversations when a question similar to this surfaces. There’s usual a bit of chuckling involved and an exchange of humorous comments before we get down to where the client wants to go . . . the serious five-sixths of the iceberg below the surface of the initial discussion. There is a tendency for some leaders (not you of course) to feel infallible and indestructible. This can get in the way of building greater capacity in those who report to us.

The metaphor of ‘the bus’ comes in many forms. If a version of the bus does in fact unexpectantly run over you (note Schultz’s Law: Murphy’s an optimist), then who is able to seamlessly step into your shoes should you find yourself temporarily out of the game . . . on the sidelines as it were? Are you ready my friend for such an event? Quickly filling the leadership pipeline is one of your major responsibilities . . . your organization should not expect less! As an executive coach who works with clients around the world, I have the slight luxury of a broader perspective of organizations . . . both private, public and not-for-profit sectors. In fact, this year to date I have seen three key senior leaders be unexpectedly moved over to the sidelines in their respective organizations. One leader, a Vice President – Operations, recently reflected on just such an experience. They shared just how thankful they were for the executive coaching support that was in service of their ability to see the value of changing their leadership behavior of shifting from a high need for absolute control to that of developing a greater capacity in others to grow, develop and increase their skills and abilities to take on increased accountability and delivery of high quality results . . . not to mention dramatically enhanced levels of professional and personal satisfaction. The value of succession planning for this particular leader has taken on a whole new level of importance, not to mention for the organization. 

Letting go of the reins of control can be exceptionally challenging for any leader, yet the return on the invested time and resources for the leader, key staff, other stakeholders and the organization typically exceeds all expectations when (not if) the inevitable reality of an unplanned highly stressful event occurs and readily takes the leader out of the game.

Should the inevitable surface for you, are you or your organization able to operate at you’re the most effective levels? Are you truly able to successfully step back and confidently address the presenting issue when temporarily sidelined? I would be most interested in hearing your thoughts, your truth, when the bus comes screaming through your world.

One of the most common frustrations that I hear from my executive coaching clients often centers around the need for change and to remain a high performance organization even when to outsiders (and some insiders) there is a sense that the organization is doing very well. Jim Collins in his book Good to Great stated that the enemy of great is good and the experience of my clients reflects precisely that.

Often we focus in on the ability of the leader and the leadership team to create a sense of urgency to support and drive the change. This is easy to create when the organization is losing money and market share in a very public way. But how do you create it in a profitable and stable organization. Waiting for the crisis to become more evident is not always a good plan (ask music stores about iTunes or Blockbuster about NetFlix). The key comes down to creating a meaningful sense of urgency within the organization.

Weighing in on this issue is respected Business thought lead John Kotter in his recent book “A Sense of Urgency“. To assist his readers, Kotter discusses three distinct states: complacency, false urgency and true urgency.

Complacency is the known quantity that we all have bumped up against and have to deal with in our own way as it blocks, both actively and passively, action designed to move the organization and the culture forward.

False Urgency is often the unrecognized issue. Because the people involved often are very active it is frequently mistaken for true urgency. These characteristics lead to high levels of activity with little productivity attached to it . . . where people tend to be reactive and defensive rather than proactive and curious, and lack clear direction or planning in their actions. This leaves them feeling overworked and frustrated which is not conducive to achievement and positive change that is being sought.

True Urgency is that rare state where people are fully engaged with a deep personal connection to the issue. It is easy to engage the mind with a well presented and factual business case. To create the deep personal connection you need to engage the heart of the person. This is best accomplished through the use of a story or example which creates a personal attachment to goals. It also creates a strong personal motivation that ties the individual to achievement of goals. It is stories that enroll the person in the desired goals and compels them to action.

Kotter provides a number of tools that can be used to help make this transition and to identify times when complacency and false urgency exist. The bottom line, you as a leader need to act with true urgency each and every day!

Bringing all this back to our executive coaching clients,means that they need to be self aware and curious about their own role. It can be easy to personally feel that once a particular task is done that the foot can be lifted from the gas pedal for a bit and a deep breath is in order. This is often observed as rationale for feeling that the worst is over and that one’s guard can be let down. Are you guilty of the same thing in your position or in managing your career? What messages are you sending to the organization that may be undermined by your behavior? How are you shortchanging yourself and your organization if you don’t act with a sense of true urgency each and every day?

This is where the executive coaching relationship can have its maximum impact and value for each of our clients. The ability of our executive coaching to support you to hold you, the client, accountable for creating true urgency. The ability and to enhance your self-awareness as leader in ways that avoid self-subvertion, but rather to be  in  true service of moving your and your organization’s agenda powefully forward.

For many of our executive clients the biggest learning has come from identifying the blocks that they create for themselves and as a result creating strategies for overcoming them . . . establishing true urgency in their lives. Once these blocks are removed you,  the client,can quickly begin reaping the competitive advantage, both personally and corporately. This comes from living and acting with a sense of true urgency!

I have just one question to leave with you, “What would you be able to create in your personal and professional life by coming from a place of true urgency in all you do each and every day?

There are three kinds of executives – those that make things happen, those who watch others make things happen, and those who really don’t know what the hell is really going on! That’s what was recently shared with my executive coaching client, Beau, who is currently “between jobs” as the saying goes. “So what is it you really want?” I asked him.

“Bottom line, I want to thoroughly enjoy whatever it is that I decide to take on. I want a strong sense of fulfillment . . . truly feel that I’m being instrumental in advancing the success of the next organization and the people I lead. I want it to be extremely rewarding both personally and professionally. So how do I make that happen?” asked Beau.

“Well where do you think you should start” I asked. “I’m thinking I’ve got to begin reviewing my life and professional strategy first?” Beau quickly inquired.

“Absolutely. So let’s brainstorm some ideas that will be in service of your building a solid career transition strategy. Once you’ve got clarity around this, it will simplybe  a matter of your  making it happen and regularly updating it. I appreciate this is certainly easier said than done. But, then that’s why you’ve engaged me as your executive career transition coach for . . . partnering and being in service of your holding yourself accountable for making it happen, and quickly.” I retorted.

The net result of my conversation with Beau was the development of what he referred to as his Career Positioning Strategy. It essentially included some of the following key components.

• Career Objective – when he wanted to have his marketing approach organized; target date for securing his preferred position, etc.
• The Position - nature of the next role, organization level, preferred organization situation, breadth of responsibilities, etc.
• The Organization – its size, growth mode, industry, reputation, etc.
• The Leader –  his/her perspective, style, level of autonomy offered, valuing of Beau’s knowledge/skills/abilities, etc.
•  The Culture – internal/external orientation, customer philosophy, industry respect, centralized/decentralized decision making, mechanistic/organic structure, customer orientation, fit, etc.
• Geography – local/regional/domestic/global/etc. preferences
• Compensation – preferred base/benefits/incentives/deferred income, etc.
• Professional Strengths – Beau’s unique industry experience, global culture experience, experience in special situations, languages, etc. “ Potential Obstacles?Beau’s geographic limitations, competition, etc.
• Other Alternatives – different size organizations, other types of organizational situations, consulting, teaching, entrepreneurial opportunities, etc.
• Next Steps – immediate tactics to consider, reason for leaving statement, personal commercial, marketing tools required, research, strategic networking, etc.

Through our coaching relationship he thoughtfully and planfully fleshed his thinking, feelings and wants around the foregoing as well as a number of other critically related areas. Beau was able to put a solid “game plan” together . . . his career transition strategy . . . and begin in earnest and with considerable confidence to build the critical capability to successfully market himself and advance his career strategy . . . make his plan of action really happen!

What in the foregoing were takeaways for you? Where is it you may want to concentrate on in crafting and advancing you own career transition strategy quickly and confidently? I would enjoy hearing what surfaced for you. In the meantime, take care and all the best with your career endeavors.